Social Token Mid-Year Report
Pocket-sized numbers edition of essay published in collab with
In 2021, the total market cap of key surpassed
growth from 2020.
The amount of addresses holding social tokens grew by
is the most widely held social token, with over
holders. comes close with
holders followed by with
New Players. Three Main Ecosystem. Mainnet, Rally, Bitclout.
This year alone has helped more than
communities and creators launch a social token.
backed creator coins are starting to show the first sign of mainstream crossover thanks to influential creators with established audiences via Twitch, TikTok, Spotify and Instagram.
Three key themes to recap 2021 in social token Seasons
Via Friends with Benefits, Forefront, Gitcoin and Bankless DAO.
- a social token issuer - was hacked. One rogue actor sold
tokens on the open market across communities like FWB, WHALE, and JULIEN.
Social token projects secured years of runway to build the infrastructure for a community owned future. Notable raises included Forefront, FWB, Coinvise, Rally, Bitclout and Seed Club.
Check out FF Learn for more on
NFTs blew up in 2021. Like literally!
NFT sales is 2021 increased by
in 2020 to
Profile Picture NFTs (aka PFPs) and generative art are to blame. Notable mentions , , and many others.
is the go to marketplace. The platform is on track to surpass
in volume for 2021.
Decentralized players in the space like and soon to launch by Sushi are the ones to watch.
Horonable Mentions. The Game Changers.
The flipped the script on NFTs.
pioneered the new play-to-earn craze.
, digital publishing meets community meets NFTs meets Public Goods.
What's Next DAO Servicing Legal Structures Governance Frameworks Treasury Diversification IRL Vibes Lots of GM(s) For more in depth details on the projects, tools and professionals driving the social token space forward,
Disclaimer: We recognize that this report is not fully inclusive of all social projects in the space. The authors of this report are associated with many of the projects mentioned in this recap and have done their best to remain unbiased. None of the information presented in this report is meant to be treated as financial advice and we recommend that all readers do their own research. Data by FF Social Token Analytics, Coingecko.